The 2025 Subaru Love Promise Customer and Community Commitment Award
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to our customers, our community, and the Subaru Love Promise.
The 2025 Subaru Love Promise Customer and Community Commitment Award recognizes elite Subaru retailer who provide an exceptional customer experience at every interaction with Subaru. These retailers have demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as environment, community, health, education, and pets.
Here at Subaru, we love our community as much as we love our vehicles and are committed to making a positive impact on the lives of all of our customers and neighbors.
What is the Subaru Love Promise?
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. Subaru and our retailers believe every day gives us an opportunity to positively impact the world around us – by how we support each other, our customers, and our community. Together, we are committed to making the world a better place. \n\n The Love Promise is what makes Subaru More Than a Car Company® and a Subaru retailer More Than a Car Dealer®. It sets a standard that we are committed to living every day. \n\n What is the Subaru Love Promise Community Commitment? \n\n At Subaru, we believe in being a positive force in our community, not just with donations, but with actions that set an example for others to follow. We aim to make the world a better place through several key initiatives that help support and protect people, pets, and our planet:
How is Riley Subaru dedicated locally to the Love Promise?
Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.
Airedale Terrier Rescue
Junior Achievement, Dubuque Museum of Art, Grand Opera House
Dubuque Soccer Complex, Toys For Tots, Mystique Ice Arena, Dubuque Arboretum, Veterans Memorial Plaza
Finley Diabetic Center
Love Promise Stories from Riley Subaru
Subaru and Riley Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Fostering a Love of Reading - Beth B
I am incredibly grateful for the generous donation of books and supplies to my fourth grade classroom. These resources have already begun to make a meaningful difference in my students’ learning experience. The new books have sparked excitement for reading and exploration, while the supplies have helped create a more organized and engaging environment. With these tools, I am better equipped to support diverse learning styles and foster creativity and curiosity. This donation has not only enriched our classroom but also reminded us of the power of community support in education. Thank you for investing in our students’ futures.
Adopt a Classroom - Ms. Doyle - Mackenzie D
I teach third grade at Lincoln Elementary, and my classroom was chosen to be adopted by Riley's Subaru. We were so fortunate to receive funds from adopt a classroom. The grant allowed us to invest in flexible seating options and expand our classroom library, two changes that have made a big difference in how our students learn and engage. With new flexible seating, students can choose comfortable spots that best suit their learning styles—whether it’s floor chairs, rocking chairs, lap desks or floor cushions. This freedom has increased their focus, collaboration, and enthusiasm during lessons and independent work. With this grant, we were able to buy more nonfiction texts about animals, space, habitats, etc. Expanding our classroom library with diverse and engaging books has sparked a love of reading among students. Many have discovered new favorite authors and genres, boosting their confidence and literacy skills. The welcoming space encourages students to explore stories and ideas on their own terms. We are very grateful that Subaru loves learning and made it possible for us to buy such useful items. Thank you so much! Ms. Doyle
Optimal Learning for Today's Students - Amanda W
Subaru donated money to support and extend my students' educational opportunities. With the donation, I purchased wobble seats for students as a flexible seating option, but also for students who have the need to move while they learn. Group caddies were purchased for each table to house all supplies needed for each day, especially whiteboards, to cut back on transitions throughout the day creating more optimal learning time. The post-it notes will help students have equal voice and will serve as a quick exit ticket to check student understanding after a lesson. Fraction kits were purchased to help students who struggle with this concept and may need extra hands-on learning to support their understanding of parts to wholes. Lastly, I purchased putty for students to use when they are in the safe space as a calming tool to self-regulate and hop back to work. All of these items will support my teaching by creating more learning time and less transition time; a quick check-in on student understanding; a close-up support model for students who need visuals and hands-on learning of fractions; giving choice seating and sensory tools to use within the classroom to help them focus and stay on task. Thank you again for your generous donation to my classroom! I'm extremely grateful!
Supporting Teachers! - Missy S
I have known Dave Regan for less than a year, but his kindness, genorosity and support has made a huge impact in my life and in my classroom. I was talking to Dave one day after our class at the gym about the rain causing a leak in my classroom and we got to talking about teaching. He asked me if we got a budget to purchase things for our classroom and I shared with him that we do, but budgets get smaller and smaller every year and the needs of our kids don't. Often teachers, like myself, will buy things for our classrooms, our students, etc. I have been a teacher for 28 years and I imagine I have spent thousands of dollars in those 28 years for things in my classroom and for my students. Many might argue that some of the things are wants and not needs, but teachers strive to create wonderful learning environments for our students. After that conversation, I didn't think much more of it, until Dave asked me what my email address was-he said he knew someone that might be able to help support my classroom. What arrived in my inbox brought me to tears. A $500 gift card from Riley Subaru to use in my classroom. I couldn't believe it! Immediate relief washed over me, because I knew some of the things I had put off purchasing-a new electric pencil sharpener because mine had broken the year before, new materials for my whiteboards to make my learning stations run more smoothly, snacks for my kids that come to school hungry, etc...could now be purchased without having to dig into my own pockets. That generous, thoughtful gesture is what Dave is all about . He is always thinking about other people and wants to help where he can. He played a pivotal role in helping our friends open up their new gym. I am so thankful and appreciative to Dave and Riley Suburu for giving back to my students.
Safe Haven Loves Pets! So does Riley's - Sam S
Riley Subaru’s support for Safe Haven in Elizabeth, IL has been instrumental in helping us expand services to residents in Jo Daviess and surrounding counties. We have been able to increase support for pet owners with limited resources by providing pet food at no cost to recipients, and by greatly increasing our spay/neuter initiatives for cats. In 2024, we were able to provide over substantial amounts of pet food, allowing residents to meet personal needs better. The spay/neuter programs are helping reduce the overpopulation of cats in our area. The on-site adoption event in October 2024 resulted in the adoption of a dog that day. The dog and its new owners are pictured. The event also provided exposure to Dubuque area residents and resulted in subsequent adoptions.
Blanket Donation at MercyOne Dubuque Cancer Center-Jackie B - Madeline M
Riley Subaru of Dubuque recently presented a donation of 80 blankets to the staff and leadership of MercyOne Dubuque Cancer Center. We are truly grateful for the support of our community, especially for our Cancer Center patients. Bobbi and the team at Riley Subaru exemplify this spirit of kindness. Their recent donation of cozy blankets and heartfelt messages of hope is a beautiful reminder that our patients are not alone. These gifts do more than provide warmth—they bring comfort, encouragement, and a deep sense of care. Each handwritten note is a touching gesture that means so much. Thank you, Riley Subaru, for your compassion and generosity. Your support makes a meaningful difference.
Riley Subaru Supports United Way of Dubuque Area - Joshua S
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Dubuque, this is a harsh reality. Helping others strengthens communities, which is why Riley Subaru is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like Riley Subaru have helped nearly 900,000 children and adults in urgent need. On 01/15/2025, Riley Subaru donated 150 coats & 150 shoes/socks to United Way of Dubuque Area. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
Riley's Arbor Day Event Promotes Natural Resources - Rick H
Riley Subaru has been an active and visible participant in Subaru's Love Promise Events. This past Arbor Day, Riley offered customers a chance to help combat global warming, beautify America, and restore some of our precious natural resources. I was able to pick up 2 trees, one for our family and one for our neighbor. The positive atmosphere demonstrated at the pick-up point was an added bonus. We have both planted the trees and have seen significant growth in the past month. Riley's commitment to the core pillars of Environment, Health, Education, Pets, and Community is evident to customers and the business and education community in and around Dubuque. Riley Subaru clearly exhibits more than just a successful business story, it is a leading example of what more companies should strive to become - a company that cares about people and the community they share. Thank you Riley Subaru.
Subaru at the Skilled Trades Fair - Britini S
Riley Subaru participated in the Dubuque Area Labor-Management Council's Skilled Trades Fair for area high school students. Ryan, Ben, and Bubba connected with students from over 20 schools to share information about a career as an auto technician. Their hands-on activities kept the students excited and engaged! Thank you, Riley Subaru, for sharing this career path with the students!
High School Career Exploration - Britini S
Ryan from Riley Subaru volunteered his time to meet with Dubuque Senior High School students that are interested in pursuing a career as an Automotive Technician. He shared his story of entering the industry, as well as the path a couple of his colleagues took to get to their current positions at Riley Subaru. After his presentation, students knew the steps on how to enter the industry, the expectations the organization has for their auto technicians, and the understanding that the auto industry is constantly changing, so lifetime learning is a must. The students loved all of the swag they received, as well! Thank you, Ryan, for planting seeds in the minds of our students!
